Cara runs a therapy practice in Portland, Maine, and more people find a therapist by asking an AI than they used to. An AI can only recommend a practice it can read, so I built hers to be read clearly: her therapies, her location, and her hours are written into structured data, and the site ships a plain-language file that tells AI assistants what she does. Google reads it the same way.
It is fast, and for a therapy practice that matters more than it sounds. Someone looking for a therapist is often anxious, and a page that makes them wait is a page they leave. Hers loads almost the instant they tap, on a phone, on any connection. That is the difference between a first-time visitor reaching out and giving up.
It is unmistakably hers, in her own colors and mark, and she runs it herself: her mailing list, her live Instagram, and a blog she updates without touching code. It is hers to keep.
